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evolution²
future - the best of the best
Saturday, May 12th 2007

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9:30 - 10.30
Evolution of Design: Marva Griffin Wilshire, Saloni Satellite Milano, ITA - VE


10:40 - 11.40
Anatomy of Design: Mirko Ilić & Steve Heller


11.50 - 12.50

Design Evolution: Ora Ito


13.00 - 14.00

Evolution of Architecture: Rem Koolhaas, NL


14.00 - 15.00

Lunch


15.00 - 16.00

Evolution of Advertising: Julius Wiedemann / Taschen


16.10 - 17.10

Brand Iconics: Joost Perik, BSUR


17.20 -18.30

FX Evolution: The Mill, Andy Barmer, Sonia Medic

18.40 - 19.40
Surprise guest *

  Marva Griffin
The director and curator of Salone Satellite, which she also founded in 1998; a company organized within the Milan Furniture Exhibition (I Saloni Milano) that promotes young, up-and-coming designers. Marva Griffin is also the director for media relations for the exhibition and a member of the Design and Architecture Board of the MOMA in New York. She also works with various magazines of the publishing house Conde Nast, including Maison & Garden, Vogue Decoration, American House & Garden and Vogue.>>>

Ora Ito
The most prominent designer of his generation, whose list of clients includes Davidoff, L’Oréal, Heineken, Adidas, Kenzo, Honda, Guerlain, Swatch, Nike, Toyota, B&B and Artemide. His projects are simple harmonies of futuristic and retro elements resulting in truly refined and sensual products. He famously left his design studies and placed fake creations for real brands on his website, which received over 200,000 visits a month. The fiction turned into fact when his imaginary products became objects of desire and earned him his own cult brand status.>>>
www.ora-ito.com
 
  Joost Perik, BSUR/Amsterdam
BSUR provides consulting services to international companies wishing to develop their brand's public perception. The activities of the organization include the initial creation of a brand, brand reinvention, brand portfolio management, business conception, identity design and integrated communications. Their clients include Imperial Tobacco, Campina International, Resources Connection, The Body Shop, O’Neill Europe, Wrangler Europe and Corporate Express.>>>
www.bsur.com
 
Rem Koolhas, OMA/AMO
An architect, laureate of the Pritzker prize, and one of today's most influential thinkers. In 1975 he founded the Office for Metropolitan Architecture (OMA), and afterwards the AMO think tank; a research studio dealing with media, technology and sociology. Some of his numerous projects are Casa da Musica in Porto, CCTV, the Beijing Books Building in Beijing, and the Seattle Public Library. He is the author of numerous books and studies including Delirious New York, SMLXL, Mutations and The Harvard Guide to Shopping.>>>
  The Mill
The Mill was recently named as the world’s Number 1 post-production house by Shots magazine, the key global publication for the trade. From its facilities in London, New York and Los Angeles The Mill provides visual effects for the worldwide advertising and entertainment markets. Its numerous award-winning productions include work for Sony PlayStation, Honda and Guinness. It remains the only U.K. visual effects company to win an Academy Award (Gladiator, 2001). The Mill also owns Beam.TV, the leading global advertising distribution business which uses the internet to deliver digital advertising across different platforms and countries.>>>

 

Julius Wiedemann, TASCHEN
Julius Wiedemann was born and raised in Brazil. After finishing his studies in graphic design and marketing, he left the country to live in Japan for almost four years. After working in Tokyo as art director for digital and design magazines, he joined Taschen as the editor in charge for the digital collection - Digital Beauties, 1000 Game Heroes, Animation Now! and TASCHEN's 1000 Favorite Websites.
Julius will deliver the lecture - Advertising Now, and, on that occasion, he will discuss current trends in various aspects of advertising.

 

Mirko Ilić
The world-famous designer has published illustrations in Studentski List, Polet, Pitanja, Start, Danas and he was an associate of foreign magazines Pardon and Panorama.
In 1986, he moved to New York, where he cooperated with numerous high profile newspapers and magazines, worked as an art director of the international issue of Time magazine and an art director of Op-Ed page in New York Times.
In 1995, he founded Mirko Ilić Corp., a studio for graphic design and 3D computer graphics.
He teaches design and illustration at Cooper Union and School of Visual Arts in New York. He is a co-author of the following books - Genius Moves: 100 Icons of Graphic Design, Digital Designer, Hand Written, Design of Dissent, with Milton Glaser, The Anatomy of Design.


 
         

BDW Books