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The first Belgrade Design Week is an educational festival which for the first time turns education into an event, unique and inimitable, a platform representing the highest peak of all creative potentials at the moment in the field of design - finally coming together.

Educational events aside, Belgrade Design Week provides a framework for the production and the visibility of design exhibitions, for the promotion of design projects, for founding of professional associations and not the least for discovering Belgrade as the most interesting place of the entertainment industry in the southeast region.


About the festival
Jovan Jelovac, the Chairman of the first Belgrade Design Week.
Statement
- Jovan Jelovac - profile


MARKET²: Two days dedicated to the market and the economy of Serbia; problems and solutions; triumphs and flops. Local experts and communications agencies will introduce themselves; you will find out all there is to know about the market warfare going on in our streets.
Statement - Robert Matić - profile


BRAND²: Best and foremost international brand experts, all grouped in one place – something not seen anywhere in the world so far. Creative directors, strategy developers, planners, etc., will share top trade secrets with you.
Statement
- Đorđe Lašić - profile


DESIGN²: Nothing like this ever happened before. Today’s top designers are coming over to analyse the factors that make the design today no longer an increment, but an essential core substance of the product.
Statement
- Maja Vidaković - profile


FASHION²: If you are creating a brand, you cannot possibly avoid the fashion. How to avoid the traps of ‘dedicatedly following the fashion’ and build brands for all times – in fashion or in economy – find out at this conference.
Statement - Nenad Radujević - profile


BELGRADE²: Make plans to spend the evenings after the closure of the conference program with us to too: starting at 20:00h each night spectacular exhibitions are lined up for you at over 30 locations across the city; founding assemblies of professional associations of creative people; awards presentation; daily media reports about the developments at the festival at the national broadcaster, RTS channel 1, and an After Party every night: informal hanging out with participants at the finest fun places Belgrade can afford. We will check out if Belgrade is indeed the ‘Sin City’ as the foreign press reporters dubbed it recently.

We are bound to see a new face and the new spirit of Belgrade. It is events like this that define the rhythm and the feeling of a city transforming it into a real modern metropolis!
Statement


BDW PATRONS:
• The City of Belgrade
• The Sava Centar
• Ministry of Culture of the Republic of Serbia
• Ministry of Education and Sports of the Republic of Serbia
• Ministry of Trade, Tourism and Services of the Republic of Serbia
• Ministry of International Economic Relations of the Republic of Serbia
• Ministry of Economy of the Republic of Serbia
• Serbia and Montenegro Ministry of Foreign Affairs
• Serbian Chamber of Commerce
• Serbian Investment and Export Promotion Agency (SIEPA)
• Organization for Security and Co-operation in Europe (OSCE)
• Tourist Organization of Serbia
• Tourist Organization of Belgrade
• Embassy of the Federal Republic of Germany
• Embassy of the Kingdom of the Netherlands
• Embassy of the Czech Republic
• French Cultural Centre
• Italian Cultural Centre
• European Expert Group


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