SEYHAN OZDEMIR / AUTOBAN (TR)

Related Projects: Belgrade Design Week Festival 2010

It was great that the speakers and the attendees were actually to share ideas and express their views as opposed to solely exhibition purposed fairs. It was very impressive, how successful and innovative individuals from various disciplines spoke about their worlds and how the audience interactively took part. To have attended and to have experienced this interaction at Belgrade Design Week made me very pleased. I would like to extend my congratulations to the BDW organizers due to this successful event.

 

Internationally renowned, Istanbul-based multidisciplinary design studio Autoban was founded in 2003 by Seyhan Özdemir and Sefer Çağlar, and later joined by Efe Aydar. Now employing 40 staff, Autoban works across architecture and interiors, product and experiential design, forging a reputation for thoughtfulness, experimentation and craftsmanship.

Approaching each project initially as storytellers, their work seeks to understand the character and context of each project. Each element is informed by a uniquely space-centric approach, blending wit with sophistication, and minimal forms with rich materials.

I stopped working for others because then I have the responsibility and I feel like an advertising agency. When I work for Yello, I can make a fool out of myself. Whatever I do I go through the process of becoming a child, an idiot, totally unimportant. When I have the responsibility to start with it is disturbing." "I think every human is a God. All our life is about becoming like a child, trying to find out who is really hidden inside yourself, who you really are, who is the divine being inside. Great alpinist climb mountains not to become world famous, but to learn something about themselves, to come closer to that inner-child. If you are exposing yourself to the process of climbing the mountain, it is very important you are prepared to make a fool of yourself, to let yourself fall into the emptiness of vague idea, and to have the courage to be a total idiot. Only then you have a chance to die with the smile on your face.

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