PETER BONEN / MUUTO (DK)

Related Projects: Belgrade Design Week Festival 2009

It was a true pleasure to participate in Belgrade Design Week. BDW has great speakers and lots of creative energy and I was amazed by the commitment from the organization and their ability to create an international event of such caliber. Even with a small team, BDW sets a standard that other cities in the world can learn from. Actually, many design events would probably feel embarrassed if they visited Belgrade Design Week and compared themselves.

Together with the best younger Nordic designers the visionary design company Muuto wants to regain the position of the golden era and once again make Scandinavia a leading region of design.

Muuto, the two year old and already internationally successful Nordic design company, strives to add fresh perspectives to Scandinavian design and thereby put the region back in the lead on the international design scene. That is why they chose the name Muuto – inspired by the Finnish word ”Muutos”, meaning change or fresh perspective.

During the 10 year history of Normann Copenhagen, we have learned that passion for design and architecture is strongly connected to people and not places. Coming from a part of the world where DESIGN is almost part of your DNA and every household has a selection of Design Classics, does not guarantee that passion is found.   When coming to Belgrade for the BDW 2009 we found a dedication and passion at the highest level. We can only be jealous that such events, created with passion and real interest to push the viewers and visitors to the next level are not more commonly found in Denmark. That again is a tribute to the great efforts found behind BDW and we hope to be part of your events in the years to come.

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