JONAS WAGELL (SE)

Related Projects: Belgrade Design Week Festival 2014

Jonas Wagell is trained in graphic design, marketing, product design and architecture at schools such as Konstfack, Beckmans, Berghs in Stockholm and Parsons in NYC and has a back record in strategic project management and communication. Today Wagell works with a broad approach to architecture ranging from private houses and prefab house concepts ‘Mini House’ and ‘Arjan Sauna’ to interior architecture and exhibition design, and furthermore product design such as furniture, lighting, tableware and consumer goods. The client base has come to include companies such as Normann Copenhagen, Muuto, Menu A/S, Design House Stockholm and Mitab in Scandinavia and WMF AG in Germany and Design Within Reach in the USA.

Jonas Wagell on design
My design work is focused on functional items rather than artistic objects. I appreciate products that can be used every day and become part of people’s lives. I believe affection and emotion is more important than exclusivity and expensive materials. My aim is to create simplistic objects that are easy to understand and use, but try to add something personal and expressive.
I like to call this philosophy a ‘generous minimalism’.

Jonas Wagell on architecture
My architecture work is focused on functionality and spatial experience rather than decoration and furnishing. I appreciate simplicity and prefer big gestures instead of too many details.
I believe affection and emotion is more important than exclusivity and expensive materials. My aim is to create spaces that are easy to understand and use, but try to add something personal and expressive. I like to call this philosophy a ‘generous minimalism’.

Awards

  • 2014: Elle Decoration Swedish Design Awards – Lamp of the Year 2014, ‘Cloud’ pendant lamp for Bsweden.
  • 2008: Jonas was named one of “the world’s 50 hottest young architects” by Wallpaper* magazine.
  • 2008: The prefab house concept Mini House received “Innovation Award 2008″ from the Swedish Chamber of Commerce in London.
  • 2008: Wagell was awarded first prize in the “100% Futures” competition at 100% Design London.
BDW was a wonderfully rewarding experience. I think the mix that made it work so well was a tangible passion for design realized in the most relaxed and friendly atmosphere that I have come across for any event like this – truly inspirational, long may it thrive.   As for what is a smart, forging partnerships and working with like minded designers and clients always seems a pretty smart and rewarding way to go about design and I have a very good feeling that BDW will be the catalyst for many such collaborations.

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