BDW DIZAJNLABS

The recent years have seen a massive adoption of new technologies by designers, as well as increased collaboration between designers and engineers. These new techniques are revolutionizing the fields of design, as well as arts, by extending dramatically the media in which creators can express themselves.

Restons Sérieux is a communication agency from Switzerland built around this collaboration, employing engineers as well as designers to explore new opportunities that these techniques afford to graphic design. More specifically, with focus on the building of interactive installations for communication, as well as generative corporate identities.

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BDW was a wonderfully rewarding experience. I think the mix that made it work so well was a tangible passion for design realized in the most relaxed and friendly atmosphere that I have come across for any event like this – truly inspirational, long may it thrive.   As for what is a smart, forging partnerships and working with like minded designers and clients always seems a pretty smart and rewarding way to go about design and I have a very good feeling that BDW will be the catalyst for many such collaborations.

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