OPENING DAY / BDW DIZAJNPREMIERES

BDW 2012 GRAND OPENING :

FASHION SHOW BY JELENA STEFANOVIĆ

The fashion of JELENA STEFANOVIĆ is distinguished by clear lines, discreet elegance and sophisticated sex-appeal. The designer’s imperative is stated in the minimalistic approach, highest quality of production of natural materials, and immaculate craftmenship. The complex cuts are streamlined and paired-down, the silhuette is freed from any over- the-top detail that might take the viewer’s attention away from the simple harmony, while the discreet sex-appeal ensures that the wearer feels very feminine, relaxed and comfortable. JELENA STEFANOVIĆ’s items are worn by charismatic and confident women of refined beauty and strong energy, who desire ethernal pieces of exceptional quality.

BDW 2011 FILM BY MIODRAG ILIĆ

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Belgrade Design Week was full of amazing energy, with thousands of people coming from all the neighboring countries. We engaged in great lectures, shows, parties, and intensive discourse about the renewal and new design enlightenment of Belgrade. It was the catalyst for design, branding, and change in Serbia. Design in Serbia took off and became a public subject.

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