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An exploration of eating experience design: It’s basically all about one’s appetite. Humans act by their appetite; an appetite for food, a sexual appetite or an appetite for knowledge.

Studio Appétit, instead of just designing or cooking, created a concept called APPETITING, using design to transform an object, ingredient or experience into an appetizing sensation. Raising questions about food culture, about why we eat, what we eat and how we eat, and observing the never ending roles of food in our lives.

The workshop was an interactive presentation and tasting that manifested the unique approach to eating, while combining multidisciplinary design with culinary arts: From challenging table manners to rethinking the connection between taste and emotion.

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Bags of energy, overwhelming hospitality, an inspiring mix of people, a refreshing lack of pretence – and of course lots of meat. Belgrade feels like a city where anything can happen, and Jovan and the BDW team have put it right on the creative map.

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