CREATE NEW VALUE!

06 / 07 / 08 JUNE 2013

Three days of the most exciting global creative, business and educational BDW conference “INNOVATION 2”, for the eight time in row in Belgrade, from June 6th until June 8th 2013. The world’s best from the full specter of creative industries – branding, design, architecture, publishing, advertising, fashion, new media, film, entrepreneurship and culture – will explain HOW TO CREATE NEW VALUE in a fast changing world driven by INNOVATION!

A must for every progressive person and company planning the future of their business, institution, community, region, and especially for creatives planning their own future and the future of their clients: AS YOU READ THIS, IDEAS AND CONNECTIONS FORGED AT BDW ARE BLOSSOMING AROUND THE WORLD.
THIS YEAR ITS YOUR TURN!
“THE PARTICIPANT’S LIST IS IMPRESSIVE! BELGRADE DESIGN WEEK IS THE BEST PROFESSIONAL EVENT I EVER PARTICIPATED IN.”
KONSTANTIN GRCIC
SAT 08 JUNE
How do you design for world leading companies? On Saturday June 8th, meet the leading authors of hot awarded designs for brands like Moroso, MUUTO, Audi, Foscarini, Lapalma, Established & Sons, LK Hjelle, Asplund, Nespresso, Energias de Portugal, Nymphenburg, Optimus, Prada, Classicon, Droog Design, DIM, Campeggi, Hermes, Kreo, Arflex, Driade, Edra, Emeco,Ecart, Cappellini, Fontana Arte, Dornbracht – Clemens Weisshaar, Andersson & Voll, Oskar Zieta, Christophe Pillet, Adrien Rovero and Virgilio Fernandez from the FIAT Centro Stile, featuring their iconic Serbian-made 500L, the new design superstar
from Kragujevac.

ITALY
CENTRO STILE FIAT / VIRGILIO FERNANDEZ
Virgilio Fernandez, one of FIAT CENTRO STILE’s chief designers will speak at the BDW conference! The brand new FIAT 500L is rendering Serbia as its production country known around the world, with keywords such as innovation, design and high production standards coming from Kragujevac, pushing the whole national economy forward. Everybody speaks about the FIAT 500L, but nobody presented the people behind its design. Find out how the CENTRO STILE in Torino created FIAT’s arguably most progressive and fashionable car in history, but certainly the Serbian most important industrial product of the 21st century.
http://www.fiat.com/com/fiatpedia/design
GERMANY
CLEMENS WEISSHAAR / KRAMWEISSHAAR
Find out from the first row how to become a rock-star in today’s design world! Innovating design since day one, Clemens Weisshaar and Reed Kram have developed a chair using methods borrowed from the future of automotive manufacturing in collaboration with Audi’s Lightweight Design Center. The chair’s multi-material space frame is made from carbon composites, carbon micro-sandwich and high strength aluminum and weighs only 2.2 kg or 77 ounces. Get an intimate insight of Audi’s ultra lightweight design credo by following strict guidelines to shave off every ounce of excess weight, at the BDW 2013 conference!
http://www.kramweisshaar.com/
SWITZERLAND
OSKAR ZIETA
How to make a worldwide successful business from innovation? Oskar Zieta has lead companies in Poland and Switzerland
into a veritable industrial revolution in the usage of metal. He employs cutting edge interdisciplinary teams of experts who
together with him developed the brand new FiDU technology – deforming steel sheets using internal pressure and turning it
to ultra-light construction. These special constructions are remodeled and re-shaped into bridges, furniture, architecture…
Watch live at the BDW conference how to become a world leader in innovation, and crate a paradigm shift in your market.
http://www.zieta.pl/
NORWAY
TORBJORN ANDERSSEN / ANDERSSEN & VOLL
Meet the most hot new design stars on the arctic sky above Norway, Torbjorn Anderssen and Espen Voll are two thirds of
the former Norway Says. Experience first hand what it needs to be named both Norwegian and Scandinavian designers of
the year, take the legendary Nordic design scene by strom and receive numerous international awards and recognition for
work with furniture, lighting and home accessories.
www.anderssen-voll.com

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It was an amazing experience attending the BDW earlier this year. Thank you Jovan and all BDW team for making it not only possible but also memorable.

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