Siniša Vlajković Born in Belgrade in 1969. After graduating Spatial Planning at the PMF (Science and Mathematics Institute) in Belgrade, he began working independently in printing design and in 1996 took parting in founding of the Grafodrom Printing studio. In 1997 he moves to the Belgrade agency ICPS where he starts off as a Printing Designer, and later becomes the Art Director. He moves to London in 1999 and till 2002 works as Art Director in World Writers and McCann Erickson agencies. Mid-2002 he moves to Beirut where he first works as a Senior Art Director for the H&C Leo Burnett agency, and later for Impact BBDO. Beginning of 2005 he moves to regional central office of the Impact BBDO agency in Dubai. In the meanwhile he participates in founding the renowned Belgrade magazine ‘’Asfalt’’ where he is still contributes and works with documentary photography. Private website: www.sinisavlajkovic.com Agency link: www.impactbbdo.com